HERE is what's happening in the Audi A8's new guidance system
The collaboration by Audi and HERE is really delivering the goods. The navigation in the new Audi A8 is more precise, faster and more intuitive. And it’s no longer confined to the car.
At HERE, we’re paving the roads of the future – not with asphalt, but with data. The autonomous future is not defined by a single car but rather its network. With HERE Automotive, we’re creating a real-time digital representation of the world through the collective intelligence of all vehicles on the road.
HERE Technologies delivers end-to-end automotive solutions to help build customer brands, while shortening their value chain. Our customers are fully equipped to build in-vehicle platforms to help their customers eliminate challenges on the road - making faster, smarter decisions at every twist, turn and destination.
HERE can provide unmatched value to drivers today, and well into the future.
A foundation of best-in-class Map Content
When it comes to maps, HERE Technologies stands in a class of its own. We offer the most comprehensive coverage, and the freshest, highest quality map content in the industry – the reason why 4 out of 5 cars equipped with navigation systems in North America and Europe use our maps. By combining big data and the power of pinpoint location context, we are providing more meaningful insights to drivers and vehicles alike.
Self-healing maps for autonomous vehicles
HERE is leading the industry in building the high-definition map, at scale, that automated vehicles need to effectively maneuver and understand the road ahead. By aggregating a multitude of data sources, including accurate location-based data, crowdsourced rich vehicle sensor data, and machine learning innovations, we’re creating a map that maintains itself. Maps for cars, by cars.
"If you don't have a perfect map, how do you know where you are on the road? Once you have the right information, the actual calculations are not that hard. But you need centimeter-level accuracy. If your steering command is half a millimeter off, you might end up in the other lane."
"High-precision digital maps are a crucial component of the mobility of the future."