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HERE Directions 2024 Program

November 6-7 2024 | Dreieich, Frankfurt am Main

Event Agenda

Building a connected and sustainable future through location

Day 1 Program, November 6th

*All speakers and topics are subject to change

 

10:00 - 11:00Registration, networking, demos and exhibition viewing
11:00 – 11:15

Welcome and opening remarks

 

Speaker: Bart Sweerman, SVP Services & Support, HERE Technologies

 

11:15 - 11:40

The map to everywhere: Charting new paths with location technology​

 

Speaker: Jason Jameson, Chief Customer Officer, HERE Technologies

 

11:40 - 12:10

What's driving innovation?

Key topics: 

  • Electrification: Discover the latest advancements in electric vehicles and the growing impact of electrification on the industry
  • Autonomy: Learn about the cutting-edge developments in autonomous driving and its implications for the future
  • Software-defined vehicles and logistics: Explore how software is revolutionizing vehicle design and logistics operations
  • Data-driven dynamics and AI: Understand the role of data and artificial intelligence in transforming the automotive and logistics landscape.

 

Speakers: Dominique Bonte, Vice President, Verticals & End Markets, ABI Research

                 Laurel Davis-Lyons, Director of Industry and External Affairs, HERE Technologies

 

12:10 - 12:30

Driving customer success with location technology

Gino Ferru, SVP General Manager EMEA shares examples of real-life business cases that are leveraging location technology to help customers improve efficiency and safety, reach sustainability goals and improve customer satisfaction. 

 

Speaker: Gino Ferru, SVP General Manager EMEA, HERE Technologies

 

12:30 - 13:00

Exploring the road ahead with transformative location technologies

Exploring the transformative technologies in sensor systems, AI-driven navigation and regulatory frameworks that are paving the way for software-defined and autonomous vehicles.

 

Speaker: Remco Timmer, VP Product Management, HERE Technologies

 

13:00 – 14:00Lunch, networking and exhibition viewing
14:00 - 14:30

Panel discussion: Big risks and big rewards: Adopting AI and ML in the automotive and logistics industries 

Key topics:

  • What are OEMs or logistics companies leaving on the table if they don’t adopt this tech or if they don't adopt it fast enough?   
  • What measures are necessary to ensure security and privacy while experimenting with AI and ML?   
  • How do HERE, AWS and partners/customers use this space to offer benefits to the automotive and logistics industries?   

 

Moderator: Severin Bredahl-Banovic, VP, Head of Business and Solution Architecture, HERE Technologies

Speakers: Dr. Mike Tzamaloukas, General Manager of Automotive IoT, AWS

                 Andrei Iordache, Director Industry Solutions, HERE Technologies

 

14:30 - 14:50

Streamlining fleet planning and execution with customized truck routing and navigation

Key topics:

  • Why fleet Planners need to know all truck restrictions and have the ability to create a compliant plan to deliver their goods efficiently
  • Why drivers need to know what is planned for their route and have the ability to execute it within the legal and business frameworks

 

Speakers: Jamie Stray, Senior Product Manager, Tesco

                 Duncan Pickering, Sr Account Executive, HERE Technologies

 

14:50 - 15:10

Connected containers: Gain visibility, precise ETAs and control

Key topics:

  • Exploring how advanced location technology and AI-driven solutions are impacting global shipping. 
  • Focusing on how to gain real-time visibility, precise ETAs and enhanced control over container logistics to minimize losses and ensure a more efficient, safe and sustainable supply chain.

 

Speakers: Karsten Schmidt, Director - Live Position and Track & Trace, Hapag Lloyd 

                Patrick Briest, Head of Network & Operations IT Products, Hapag Lloyd 

                 Amol Naik, Sr Product Manager, HERE Technologies

 

15:10 – 16:00Refreshments, networking and exhibition viewing
16:00 - 16:20

From ADAS to Full Autonomy

Key topics:

  • Enhanced Safety and Efficiency: ADAS technology enhances safety and operational efficiency on the roads through high-definition maps, advanced sensors, and artificial intelligence, providing real-time feedback to drivers. ​
  • Real-Time Communication: Integration of vehicle-to-everything (V2X) communication allows vehicles to exchange information with other vehicles and infrastructure, improving the driving experience. ​
  • Continuous Improvement: Over-the-air updates enable vehicles to make quicker improvements, focusing on innovations that enhance safety, reduce accidents, and optimize operational efficiency. ​

 

Speaker: Jeremy McClain, Head of System & Software Business, Autonomous Mobility, Continental

 

16:20 – 16:50

Panel discussion: AI-driven partnerships: Transforming business through artificial intelligence 

This panel will discuss the strategies and best practices that led to successful AI integrations, the most used tools and solutions and the future prospects of AI in fostering robust and dynamic business collaborations. 

 

Moderator: Sophie Rigollot​, Sr Sales Manager. HERE Technologies

Speakers: An de Wispelaere, CPO, PTV Logistics​

                 Theodoor Torn, SVP Products​, Ortec 

                  Ray Roberts-York, Managing Director​, MBI 

                  Bjorn Svinterud, Head of Global OEM Strategy, Powerfleet

 

16:50 - 17:05

HERE Technologies partner awards 

 

Moderator: John Ramieri, VP Sales, HERE Technologies 

 

17:05 - 17:15

Closing of Day 1

 

Speaker: Bart Sweerman, SVP Services & Support, HERE Technologies 

 

17:15 - 18:30Networking reception

Day 2 Program, November 7th

*All speakers and topics are subject to change

 

08:45 - 09:30Registration, networking, demos and exhibition viewing
09:30 - 09:45

Day 2 opening remarks 

 

Speaker: Bart Sweerman, SVP Services & Support, HERE Technologies 

 

09:45 - 10:05

Keynote on Trends and Future of Digital Cockpit in Software Defined Electric Vehicles

Speaker: Marco Kraus, Sr. Director Digital Cockpit EU, NIO

 

10:05 - 10:25

Sustainable commercial transportation: Trends and future directions 

Key topics:

  • Discussing the shift towards electric vehicles (EVs) and the adoption of biofuels and hydrogen to reduce carbon footprints
  • Highlighting advancements in navigation, control systems and telematics that enhance route efficiency and enable real-time logistics management
  • Emphasizing how technological and regulatory pressures are driving sustainability in commercial transportation

 

Speakers: Hanna Trolleberg, Head of Service Development, Scania

                Peter Björk, Head of Customer Experience Design, Scania

 

10:25 - 10:55

Panel discussion: Tackling the last mile delivery challenge with last meter precision 

Key topics:  

  • Why last mile route optimization is a widely adopted solution to minimize the cost of delivery 
  • How to locate the precise delivery point and find the best way to get there from the road, ie, where to park and where to walk.  
  • Why the productivity of the last meter remains an issue despite the success of companies in minimizing the driving costs of the last mile

 

Moderator: Bart Coppelmans, Sr. Director Product Management, HERE Technologies

Speakers: Jonathan Bouaziz, CEO, Kardinal

               Martti Kuldma, Chief Innovation and Technology Officer, Omniva

 

10:55 - 11:40Refreshments, networking and exhibition viewing
11:40 - 12:00

Keynote on Sustainability Thinking  Across The Supply Chain 

Looking into how spatial analysis can help reduce environmental impact and enhance the efficiency of electric mobility.

 

Speaker: Philip Mott, General Manager, Esri Europe

 

12:00 - 12:30

Panel discussion: Getting safety right in the next 5 years 

The influence of DFRS and EuroNcap initiatives. How can the revision of the SRTI regulation play a pivotal role in improving road safety while enhancing innovation in the EU? 

 

Moderator: Marion Auzolle, Director External Affairs HERE Technologies

Speakers: Peter Geffers, Manager Connectivity Solutions Integration & OTA Software Updates, Ford

                 Mohanad Ismail, Senior Manager at WSP and Chair, Data for Road Safety

 

12:30 - 12:45

Data Driven Innovation for Accident Detection

Speaker: Dr Hubert Rehborn, Navigation - Live Traffic, Mercedes

 

12:45 - 13:05

AWS Keynote: Focus around Sustainability, HERE Routing and HERE Tour Planning

 

Speakers: Eric Topp, WW Head of AWS Transportation & Logistics Solutions and Strategy

 

13:05 – 13:25

HERE Professional Services and conference closing remarks 

 

Speaker: Bart Sweerman, SVP Services & Support, HERE Technologies

 

13:25 - 14:30Networking lunch, demos and exhibition viewing

 

A look at this year's HERE Directions 2024 Speakers*

Jonathan Bouaziz

Jonathan Bouaziz

CEO, Kardinal

Jonathan will be covering "Tackling the last mile delivery challenge with last meter precision" in his talk at HERE Directions 2024.
dominique_bonte

Dominique Bonte

Vice President, Verticals & End Markets, ABI Research

Dominique will be covering "What's driving innovation?" at his talk at HERE Directions 2024.
Mike Tzamaloukas

Dr. Mike Tzamaloukas

General Manager of Automotive IoT, AWS

Mike will be covering "Big risks and big rewards: Adopting AI and ML in the automotive and logistics industries" in his talk at HERE Directions 2024.
Martti Kuldma

Martti Kuldma

Chief Innovation and Technology Officer, Omniva

Martti will be covering "Tackling the last mile delivery challenge with last meter precision" in his talk at HERE Directions 2024.
philip_mott

Philip Mott

General Manager, Esri Europe

Philip will be covering "Keynote on sustainability and electrification" at the HERE Directions 2024.
Mohanad Ismail

Mohanad Ismail

Senior Manager at WSP and Chair, Data for Road Safety

Mohanad will be covering "Getting safety right in the next 5 years" in his talk at HERE Directions 2024.
jamie_stray

Jamie Stray

Senior Product Manager, Tesco

Jamie will be covering "Streamlining fleet planning and execution with customized truck routing and navigation" in his talk at HERE Directions 2024.
Marco Kraus

Marco Kraus

Sr. Director Digital Cockpit EU, NIO

Marco will be covering a "Keynote on The Future of Digital Cockpit in Software Defined Electric Vehicles" at HERE Directions 2024.
Karsten Schmidt

Karsten Schmidt

Director - Live Position and Track & Trace, Hapag Lloyd

Karsten will be covering "Connected containers: Gain visibility, precise ETAs and control" in his talk at HERE Directions 2024.
Patrick Briest

Patrick Briest

Head of Network & Operations IT Products, Hapag Lloyd

Patrick will be covering "Connected containers: Gain visibility, precise ETAs and control" in his talk at HERE Directions 2024.
Dr. An De Wispelaere

Dr. An de Wispelaere

CPO, PTV Logistics​

An will be covering "Panel discussion: AI-driven partnerships: Transforming business through artificial intelligence" in her talk at HERE Directions 2024.
Theodor Torn

Theodoor Torn

SVP Products​, Ortec

Theodoor will be covering "Panel discussion: AI-driven partnerships: Transforming business through artificial intelligence" in his talk at HERE Directions 2024.
Ray Roberts-York

Ray Roberts-York

Managing Director​, MBI

Ray will be covering "Panel discussion: AI-driven partnerships: Transforming business through artificial intelligence" in his talk at HERE Directions 2024.
Bjorn Svinterud

Bjorn Svinterud

Head of Global OEM Strategy, PowerFleet

Bjorn will be covering "Panel discussion: AI-driven partnerships: Transforming business through artificial intelligence" in his talk at HERE Directions 2024.
Peter Geffers

Peter Geffers

Manager Connectivity Solutions Integration & OTA Software Updates, Ford

Peter will be covering "Panel discussion: Getting safety right in the next 5 years " in his talk at HERE Directions 2024.
Eric Topp

Eric Topp

WW Head of AWS Transportation & Logistics Solutions and Strategy

Eric will be covering the "AWS keynote: Focus around Sustainability, HERE Routing and Tour Planning" at HERE Directions 2024.
Jeremy McClain

Jeremy McClain

Head of System & Software Business, Autonomous Mobility, Continental

Jeremy will be covering "From ADAS to Full Autonomy" in his talk at HERE Directions 2024.
Hanna Trolleberg

Hanna Trolleberg

Head of Service Development, Scania

Hanna will be covering "Sustainable commercial transportation: Trends and future directions" in her talk at HERE Directions 2024.
Peter Björk

Peter Björk

Head of Customer Experience Design, Scania

Peter will be covering "Sustainable commercial transportation: Trends and future directions" in his talk at HERE Directions 2024.

HERE Technologies Speakers

bart_sweerman

Bart Sweerman

SVP Services & Support, HERE Technologies

Bart will be moderating HERE Directions 2024
gino_ferru

Gino Ferru

SVP General Manager EMEA, HERE Technologies

Gino will be covering "Driving customer success with location technology" in his talk at HERE Directions 2024.
Remco Timmer

Remco Timmer

VP Product Management, HERE Technologies

Remco will be covering “Explore the road ahead with transformative location technologies" in his talk at HERE Directions 2024.
Severin Bredahl-Banovic

Severin Bredahl-Banovic

VP, Head of Business and Solution Architecture at HERE Technologies

Severin will be moderating the Panel discussion: Big risks and big rewards: Adopting AI and ML in the automotive and logistics industries "A look into HERE's exciting new frontiers" at HERE Directions 2024
jason_jameson

Jason Jameson

Chief Customer Officer, HERE Technologies

Jason will be covering "The map to everywhere: Charting new paths with location technology​" in his talk at HERE Directions 2024.
Laurel Davis-Lyons

Laurel Davis-Lyons

Director of Industry and External Affairs, HERE Technologies

Laurel will be covering “What's driving innovation?" in her talk at HERE Directions 2024.
Andrei Ioardache

Andrei Iordache

Director Industry Solutions, HERE Technologies

Andrei will be covering “Big risks and big rewards: Adopting AI and ML in the automotive and logistics industries" in his talk at HERE Directions 2024.
John-Ramieri

John Ramieri

VP Sales, HERE Technologies

John will be moderating the "HERE Technologies partner awards" at the HERE Directions 2024.
Bart Coppelmans

Bart Coppelmans

Sr. Director Product Management, HERE Technologies

Bart will be covering "Tackling the last mile delivery challenge with last meter precision" and "HERE Professional Services and conference closing remarks" at HERE Directions 2024.
Duncan Pickering

Duncan Pickering

Senior Account Executive, HERE Technologies

Duncan will be covering "Streamlining fleet planning and execution with customized truck routing and navigation" in his talk at HERE Directions 2024.
Amol Naik

Amol Naik

Senior Product Manager, HERE Technologies

Amol will be covering "Connected containers: Gain visibility, precise ETAs and control" in his talk at HERE Directions 2024.
Marion Auzolle

Marion Auzolle

Director External Affairs, HERE Technologies

Marion will be moderating "Panel discussion: Getting safety right in the next 5 years" at HERE Directions 2024.
Sophie Rigollot​

Sophie Rigollot

Sr Sales Manager, HERE Technologies

Sophie will be moderating the "Panel discussion: AI-driven partnerships: Transforming business through artificial intelligence " at HERE Directions 2024

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